Dana Hall Development: 222 Grove Street

From a 1.23-Acre Vision to a $7.99M Luxury Estate

The Story: This exceptional 1.23-acre level lot was a rare find in Wellesley, offering extreme privacy behind a winding drive while remaining walking distance to Wellesley Square. Originally purchased as land for $2,600,000 in May 2024, the property is now being transformed into a stunning 8,000+ square foot residence designed by a renowned local architect.

The project features a flowing open layout, 6 bedrooms, 7 bathrooms, and a 3-car garage. With an estimated completion in late 2025, the property was recently listed for $7,995,000, showcasing the immense value-add potential of ground-up development in Wellesley’s most coveted school districts.

The Strategy:

  • Capitalizing on Lot Size: In a town where half-acre lots are the norm, we emphasized the "Incredible Opportunity" of 1.23 acres, specifically targeting buyers looking for "compound-style" privacy.

  • Neighborhood Prestige: Positioned the property within the Dana Hall area to leverage proximity to Tenacre Country Day, Wellesley High, and the Brook Path.

  • Pre-Selling the Lifestyle: By marketing the "sophisticated design" and "modern comfort" before completion, we tapped into the demand for custom-tier new construction without the typical multi-year wait.

  • Development Versatility: Highlighted the flat, cleared nature of the lot as being ideal for luxury "wishlist" items like a private pool or sport court.

The Outcome: 222 Grove St serves as a prime example in our Wellesley Inventory Tracker of how strategic land acquisition in Dana Hall can yield massive returns. The leap from a $2.6M land purchase to an $8M finished estate reflects the robust demand for "turnkey luxury" in the Metrowest market.

Want to Explore Wellesley Properties?
Previous
Previous

3 Surrey Sherborn

Next
Next

9 Dunedin Wellesley